{"id":4828,"date":"2021-06-15T15:53:00","date_gmt":"2021-06-15T13:53:00","guid":{"rendered":"https:\/\/www.circulareconomyforum.at\/?p=4828"},"modified":"2021-06-15T15:53:00","modified_gmt":"2021-06-15T13:53:00","slug":"greenwashing-ist-wirklich-ueberall-gruen-drin-wo-gruen-draufsteht","status":"publish","type":"post","link":"https:\/\/circulareconomyforum.at\/en\/greenwashing-ist-wirklich-ueberall-gruen-drin-wo-gruen-draufsteht\/","title":{"rendered":"Greenwashing: Is everything that says green really green?"},"content":{"rendered":"<p>We are surrounded by labels, green advertising posters and recyclable materials that are supposed to show us how sustainable, environmentally friendly and socially responsible individual companies are. But not everywhere that says green is green. When companies position themselves better than they actually are, this is known as greenwashing. Products, entire companies or even political strategies are presented in a green light. Karin Huber-Heim, Director of the Circular Economy Forum Austria and an expert in corporate sustainability, explains what greenwashing is all about, how consumers can recognise it and which measures companies should avoid as far as possible in <a href=\"https:\/\/www.dorda.at\/podcast\/greenwashing1\" data-type=\"URL\" data-id=\"https:\/\/www.dorda.at\/podcast\/greenwashing1\" target=\"_blank\" rel=\"noreferrer noopener\">Episode 31 of the legal podcast from DORDA.<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-spotify wp-block-embed-spotify wp-embed-aspect-21-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Spotify Embed: Greenwashing: Is everything labelled green really green?\" style=\"border-radius: 12px\" width=\"100%\" height=\"152\" frameborder=\"0\" allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed\/episode\/04J5tC3SZHSAt8yOoYkNxb?go=1&#038;sp_cid=93d7f01cb97fc78c4cfc3c7fd731a6ea&#038;utm_source=oembed&#038;utm_medium=desktop&#038;nd=1\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Another article by Karin Huber-Heim, Andrea Karner and Daniela Knieling<strong> <\/strong>to <em>Greenwashing - and what you should know about it today<\/em>, from January 2021, you will find <a rel=\"noreferrer noopener\" href=\"https:\/\/www.respact.at\/portal\/de\/home\/news\/article\/7693.html\" data-type=\"URL\" data-id=\"https:\/\/www.respact.at\/portal\/de\/home\/news\/article\/7693.html\" target=\"_blank\">HERE at respACT<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Wir sind umgeben von Labels, gr\u00fcnen Werbeplakaten oder recycelbaren Materialen, die uns zeigen sollen, wie nachhaltig, umweltfreundlich und sozial verantwortlich einzelne Unternehmen agieren. Aber nicht \u00fcberall ist gr\u00fcn drin wo [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4830,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_breakdance_hide_in_design_set":false,"_breakdance_tags":"","footnotes":""},"categories":[30],"tags":[19,12,534,414,15,22,535,536,537,538,355,539,328,540,508,541,542,85,543],"class_list":["post-4828","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aktivitaeten","tag-austria","tag-circular","tag-corporate","tag-dorda","tag-economy","tag-forum","tag-greenwashing","tag-gruen","tag-juristisch","tag-konsumenten","tag-massnahmen","tag-podcast","tag-produkte","tag-sozial","tag-strategien","tag-sustainability","tag-umweltfreundlich","tag-unternehmen","tag-verantwortlich"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Greenwashing: Ist wirklich \u00fcberall gr\u00fcn drin wo gr\u00fcn draufsteht? - Circular Economy Forum Austria<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/circulareconomyforum.at\/en\/greenwashing-ist-wirklich-ueberall-gruen-drin-wo-gruen-draufsteht\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Greenwashing: Ist wirklich \u00fcberall gr\u00fcn drin wo gr\u00fcn draufsteht?\" \/>\n<meta property=\"og:description\" content=\"Wir sind umgeben von Labels, gr\u00fcnen Werbeplakaten oder recycelbaren Materialen, die uns zeigen sollen, wie nachhaltig, umweltfreundlich und sozial verantwortlich einzelne Unternehmen agieren. 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